Facts and Figures - Baby Boomers, Charities, and an Ageing Population | nfpSynergy: "Those aged 50 and over hold 80% of the UK’s wealth and those over 60 contribute more than half of all charitable donations (Pudelek: 2014).
Those born before 1945, give 34% more than the baby boomer generation (born between 1946 and 1964) (Pudelek: 2013).
40% of older people have shopped online (ONS: 2014), but only 17.4% of older donors give online (Xtraordinary Fundraising et al.: 2014)."
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