Wednesday, February 17, 2016

The AFP Blog: The Research is Clear: Invest in Donor Retention and Cultivation

The AFP Blog: The Research is Clear: Invest in Donor Retention and Cultivation: "The Research is Clear: Invest in Donor Retention and Cultivation
There’s more great research out now from the Fundraising Effectiveness Project, delving deeper into statistics on donor retention.

The data in the new FEP supplement points to an inescapable fact: we have to focus on donor cultivation and major gifts. An ever-increasing proportion of fundraising revenue is coming from an increasingly smaller pool of donors. And as the FEP data shows, we’re not necessarily talking “major” donors, but individuals who give $250 or more. "



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The New Professional Norm: 10+ Million Professionals on LinkedIn Make Social Impact Part of Their Identity [INFOGRAPHIC] | Official LinkedIn Blog

The New Professional Norm: 10+ Million Professionals on LinkedIn Make Social Impact Part of Their Identity [INFOGRAPHIC] | Official LinkedIn Blog: "A new professional norm

And our data reflects this. Just over three years ago, we added the “Volunteer and Causes” section to the LinkedIn profile. We know that volunteer experience is tightly entwined with one’s professional identity – in fact, this had been one of the most requested product features from LinkedIn members. So it shouldn’t come as a huge surprise that there are now over 10 million professionals who have added the Volunteer Experience and Causes section to their LinkedIn profiles – sharing the incredible work they’ve done and highlighting the causes and organizations they care most about. That’s up from three million just a year ago. To put that in perspective, 4.5 million of these professionals are in the U.S. where there are approximately 1.5 million nonprofits – meaning there are 3 professionals who want to help to every single nonprofit.

In addition, more than 4 million members have gone a step further in making a meaningful difference by signaling that they are interested in skilled volunteer work or joining a nonprofit board."



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The public view: trust, confidence and support of charities in Scotland | SCVO

The public view: trust, confidence and support of charities in Scotland | SCVO: "This briefing presents and analyses the findings from a poll of the general public in Scotland on trust, confidence and support of charities. These findings are based on a telephone survey of 1,028 respondents (adults aged 16+) commissioned by SCVO and conducted by Ipsos MORI during 9-16 November 2015."



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