Thursday, October 03, 2013

Charities failing to engage using digital platforms, reveals survey | Charity Digital News

Charities failing to engage using digital platforms, reveals survey | Charity Digital News: A recent survey from Connect Assist, which quizzed 240 senior charity professionals, found that only one in five think they are effectively engaging with their supporters using digital platforms. The survey found that less than 20% of charities use text messaging, live-chat, and online channels to reach potential donors.

Wednesday, October 02, 2013

The Stelter Company :: Research/White Papers

The Stelter Company :: Research/White Papers: Metrics That Matter: The Links Between Advisors, Donors and Nonprofits
Stelter's 2013 Insight Report examines the behaviors, attitudes and characteristics of professional advisors who interact with individuals and nonprofits on the topics of estate planning and planned giving. Our goal was to uncover intelligence to help guide nonprofits in their interactions with advisors and to position their organizations for greater fundraising success. Key insights include:

Advisors' attitudes surrounding ethics in introducing planned giving;
Who advisors trust for technical information on planned gifts;
Characteristics of advisors deemed "high producers";
Opportunities for greater synergy between advisors and nonprofits.

The AFP Blog: Benchmark Your Results as Fundraising Slowly Improves

The AFP Blog: Benchmark Your Results as Fundraising Slowly Improves: n our 24/7, news-and-opinion-driven world, data is ultimately what we need. Data about how our organization is faring—and how others are faring in comparison—is key to making informed decisions—about what fundraising methods to use, which donors to focus on and how to spend our precious resources.

That’s why if we have access to data and benchmarking tools, we need to use them. Enter the Fundraising Effectiveness Project