Friday, January 17, 2014
Study: Most Jewish charitable giving goes to Jewish groups - The Washington Post
Study: Most Jewish charitable giving goes to Jewish groups - The Washington Post: “No matter what you’ve heard, Jews still primarily donate to Jewish causes,” said Shawn Landres, a co-author of the “Connected to Give: Synagogues and Movements” report, which was sponsored by a coalition of Jewish philanthropic organizations.
Thursday, January 16, 2014
Survey Shows Donor Retention Still Undervalued by Nonprofits
Survey Shows Donor Retention Still Undervalued by Nonprofits: It was a disappointment to read in Kivi Leroux Miller's 2014 Nonprofit Communications Trends Report that donor retention is still not highly valued by many people working at nonprofits.
The Report states:
"Donor retention continues to be a hot topic . . . But are nonprofits doing more than talking about it? In our 2013 report, acquisition beat retention as a goal by nearly 2 to 1. In 2014, the number of nonprofits selecting retention as a top three goal held steady at 30%, while acquisition as a top three goal fell from 57% to 53%."
The Report states:
"Donor retention continues to be a hot topic . . . But are nonprofits doing more than talking about it? In our 2013 report, acquisition beat retention as a goal by nearly 2 to 1. In 2014, the number of nonprofits selecting retention as a top three goal held steady at 30%, while acquisition as a top three goal fell from 57% to 53%."
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