Charity News: CHARITY SURVEY: Optimism & transparency - UK charities embracing greater transparency in response to increased media scrutiny...

Charity News: CHARITY SURVEY: Optimism & transparency - UK charities embracing greater transparency in response to increased media scrutiny...: The report released today by PwC, Charity Finance Group (CFG) and the Institute of Fundraising (IoF) reveals 9 out of 10 charity sector respondents felt that the charity sector had been subject to more scrutiny and media interest.

As a result, 49 per cent of charities said that they had taken steps to enhance levels of transparency and disclosure of financial information during the last year...

60 per cent of the UK give less than �50 a year to charity

60 per cent of the UK give less than �50 a year to charity: A survey of more than 28,500 people in the UK, conducted for New Philanthropy Capital (NPC), has revealed that over 60 per cent give less than �50 a year to charity, but charities could unlock �665m more by communicating better.

A scoping survey was undertaken to identify 3,000 donors to inform NPC’s Money for Good report, published today. It simultaneously found that only 39 per cent of the 28,500 surveyed give �50 or more to charity annually.

Fall in fundraising income continues, says Charity Market Monitor - Third Sector: "Professor Cathy Pharoah, author of the report

Cancer Research UK stays top of the list, while animal welfare and armed forces charities buck the trend

The UK’s 500 largest fundraising charities suffered a �70m real-terms fall in fundraising income to about �6.06bn in 2009/10, according to research published today."

Report opens debate on value of specific charity legacy appeals - Third Sector: "Charities should consider including legacy information in all their general communications instead of investing in specific legacy fundraising appeals, according to a new report.

Andrew Papworth, a marketing consultant and author, reached this conclusion after analysing 23 charity legacy appeals in magazines and newspapers in 2007.

But the conclusion, published in a report called Will It Work?, were challenged by two legacy experts, Richard Radcliffe and Paul Farthing, who argued that specific appeals do work."