Charities’ Fundraising Improves Slightly, But Still Not Retaining Donors - The Paramus Post - Greater Paramus News and Lifestyle Webzine

Charities’ Fundraising Improves Slightly, But Still Not Retaining Donors - The Paramus Post - Greater Paramus News and Lifestyle Webzine: While we’ve seen some positive movement in the FEP survey numbers compared to previous years, the sector cannot become complacent when it comes to donor retention,” said Andrew Watt, president and CEO of AFP. “We’re still losing more donors than we gain, and that puts such a financial strain on our organizations because of inflation and the fact that it’s more expensive to find new donors than keep existing ones.”